Daimler DS420 All price lists

This page shows 64 price lists from my collection, giving a near complete coverage over the production life of the DS420. A handful from the early years 1969-1975 are still missing, and one is (maybe) missing around August-November 1978. All images are clickable to see the full content of each price list.

Sir John Egan was Jaguar's CEO from April 1980 until the takeover by Ford in March 1990. In his book "Saving Jaguar" (recommended!) on page 29 he explains how the Government had imposed price regulations, but "if price increases were all carried out on the same day, a company could vary them around the allowance". This explains why the dates on most price lists for all BLMC models are synchronised, and my observation of a large variety of BLMC price lists offered on eBay over many years supports my estimate of 5-10 missing Limousine ones between 1969 and 1975 and none in later years.

I would very much love to obtain any of the missing ones, and I will pay a very good price. Alternatively I can offer other price lists from my extensive collection of duplicates, possibly closer to the date of your own car, or a choice of items from my DS420 collection in general. Contact: < hjt@xs4all.nl >

June 1968	August 1968	April 1969	October 1969	February 1970	April 1970	October 1970
December 1970	July 1971	January 1972	March 1972	April 1972	August 1972	October 1972
April 1973	August 1973	February 1974	June 1974	July 1974	September 1974	December 1974
March 1975	June 1975	October 1975	January 1976	April 1976	July 1976	November 1976
February 1977	May 1977	August 1977	December 1977	January 1978	April 1978	July 1978     ◊
December 1978	March 1979	May 1979	June 1979	October 1979	December 1979	June 1980
November 1980	February 1981	April 1981	May 1981	July 1981	March 1982	October 1982
September 1983	October 1983	May 1984	October 1984	March 1985	July 1985	July 1986
October 1986 February 1987 April 1987
September 1987 1989 1990 1991 April 1991

Back to the Prices & Options page or to the indexpage.