1968
  		 
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prices 1968-1 (28kB)

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1968 prices and options:
list price: £ 4424.9.5

This was the very first price list, issued when the Limousine was introduced on the market. It is printed in B&W, and has no publication number.
According to Brian Long's book Daimler and Lanchester (pg. 293) this price list dates from August 1968.

Note the fact that wing mirrors are listed as optional. In those days it was common practice in the car trade that mirrors were fitted by the dealer.

front cover 1968(3.5kB)
back cover 1968(0.8kB)
Press release    Well, actually the above one was not the very first price list for the DS420.
That honour goes to the leaflet shown here to the left.
This was part of the press release for the introduction of the car in June 1968.
 
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